Stripchat’s SC World Tournament Drives Sustained Engagement

Stripchat, the world’s ultimate livestreaming platform, continues to report strong ongoing engagement with its SC World Tournament, a promotion tied to the FIFA World Cup that now enters Round 2, running June 29 through July 20, 2026.

Unlike many brands that mark the World Cup with a themed logo, Stripchat designed a competition to run the length of the tournament, giving models a sustained way to build audience and earnings throughout the event.

Models in the dedicated SC World Tournament category compete for token prizes and highly coveted limited-edition Stripchat jerseys. The creator who accumulates the most World Tournament reactions across the entire event named World Champion and awarded 25,000 tokens. The structure is designed to sustain engagement over the full run of the promotion, converting casual viewers into repeat participants.

Running alongside the on-platform competition is a social media contest that rewards creators for promotional content posted on Instagram and Twitter. Round 2 of the social contest offers five customized SC jerseys and 25 prizes of 4,000 tokens, and models may participate in both competitions simultaneously.

The competition is powered by World Tournament flag reactions, which viewers send during streams to support their preferred country and model, advancing that model’s position on the leaderboard. Each week, the five users who send the most reactions receive a limited-edition jersey. Since launch, the SC World Tournament category has drawn strong participation from streamers and viewers, with team jerseys, country-themed rooms, and football-themed programming featured throughout. Models have also introduced watch-along formats, hosting fans through live matches in real time.

The SC World Tournament concludes shortly before midnight following the 2026 World Cup final on Sunday, July 19, 2026. Stripchat will announce the tournament champion at Stripchat.com. Full terms and conditions are available here.