Sex.com…The story continues…

Escom LLC, owners of the storied sex.com domain name, announced today a distribution deal with Playboy Entertainment Group to turn the site into a premiere online destination for broadband premium services representing the best in entertainment for adults.

The agreement calls for the Playboy Entertainment Group to power the Sex.com web site, providing content options that include a wide array of high-quality erotic programming and interactive elements that allow for social networking between consenting adults.

This is yet another turn for the infamous adult entertainment online destination.